Innovative Ways to Use Social Media for Storytelling

posted by   |   SEO, Social Media Comments Off on Innovative Ways to Use Social Media for Storytelling
Jun , 2017

Storytelling plays an imperative role in the sphere of marketing and any company that aims to capture the mind of its target customers should focus on it. Stories allow us to create a personality around a brand which makes it possible to bond with the patrons. Nowadays most companies use different types of social media channels to tell unique stories that would enable them to increase the number of their customers.

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Pros and Cons of Live Video Marketing

posted by   |   News, Social Media Comments Off on Pros and Cons of Live Video Marketing
May , 2017

In the world of business, there was a time when companies were entities without the face. The only people consumers knew about were those with whom they could communicate directly face to face. This changed with the invention of the internet and social media. Nowadays companies are quite easy to get in touch with, and business firms have recognized the various ways in which their enterprises can benefit from such direct interaction with their end users. However, even though many companies now choose to regularly use social media channels to communicate with their customers, they are still searching for ways in which they can make such interactions even more personal. It is exactly here that live video marketing comes in.

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How Social Media Affect Retail Businesses?

posted by   |   SEO, Social Media Comments Off on How Social Media Affect Retail Businesses?
Apr , 2017

Social media sites play a major role nowadays in forming public opinions. It is, therefore, no wonder that sites like Facebook, Twitter, LinkedIn and Google+ as well as various blog websites and other online communication channels have become so much widespread in today’s times. While each of these new social media channels may take on different forms, the prospect of getting in touch with customers in real time has appealed to all kinds of business houses, including retail business owners and their customers. Here is a brief look at how social media channels open up a number of opportunities for retail business owners.

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